SB Fashion Global Designer Registration
Welcome to the SB Fashion mobile registration page. Please follow the directions below to confirm your brand for one of fashion’s most effective marketing vehicles for independent brands.
Can’t register/reserve your space today?
Submit this free application for future consideration and stay connected. You’ll receive reminders of upcoming castings, SB Fashion News updates, SB Fashion Global Magazine releases, and vital casting information—so you’re always informed and ready when the next opportunity opens. Submitting a free application does not guarantee a spot in the tour.
Click here to submit a free application
Want to confirm your brand for SB Fashion Global?
View our designer offers below and fill out the form to reserve. Once you select a package, designers may choose from the following registration options:
- Register in full by completing all participation requirements.
- Secure your spot by placing a 50% deposit.
- Enroll in a $50-per-week automated installment plan.
- Email our staff to request a customized registration schedule by following the instructions below.
How to register…..
Please fill out the form below to register…
Designers have the option of choosing Fashion Week dates, which are major events that take place during top annual fashion weeks like Paris, London, NY, Miami & LA. Or, they can select Fashion Event dates, which are all other locations.
Designers also have access to our Multi-city options lowing designers to bundle multiple cites & access to exclusive deals.
Fashion Week Dates (during major fashion weeks)
- Feb 14th: NY Fashion Week Season 28
- Feb 21st: London Fashion Week Season 6
- March 7th: Paris Fashion Week Season 4
- March 14th: LA Fashion Week Season 7
- Sept 12th: NY Fashion Week Season 29
- Sept 19th: London Fashion Week Season 7
- October 3rd: Paris Fashion Week Season 5
- October 10th: LA Fashion Week Season 8
- May 30th: Miami Swim Week Season 7
Fashion Week Event Dates
- March 21st: San Francisco Season 2
- April 11th: Philadelphia Season 8
- April 25th: Washington, D.C. Season 3
- May 2nd: Boston Season 2
- May 16th: Phoenix Season 3
- May 23rd: Denver Season 6
- June 6th: NYC Tri-State Show
- June 13th: Houston Season 6
- June 20th: Dallas Season 3
- June 27th: NYC Summer Pop-Up Shop
- July 11th: Atlanta Season 9
- July 18th: Indianapolis
- August 8th: Detroit Season 2
- August 15th: Toronto
- August 22nd: Baltimore
- November 7th: Richmond, VA Season 3
- November 28th: Small Biz Sat Market
- December 12th: Holiday March
Fashion Week Registration/ Media Packages
NY, Paris, LA, London, Miami
NEW! Stripped Package Fashion Week- $850 per City
- Showcase up to 6 runway looks (must bring your own models)
- Includes 1 designer pass & 6 model passes.
- Photo, video, post shew marketing, hair & mua services, model list,.
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Silver Package Fashion Week - $1,250 per City
- Showcase up to 10 runway looks with professional, local and agency models (or bring your own).
- Receive high-quality photos of your show and designs.
- 15 complimentary tickets for optional resale ($750 potential profit if sold).
- Hair & makeup services included.
- 2 backstage passes & 10 model passes
- 10% off your next SBFW appearance.
- Complimentary list of sample makers and factories.
- SB Fashion Global Magazine Feature. (One Page Spread)
- An exclusive interview with SBF News @ show.
- Instagram/ TikTok edit of your runway show & interviews from our media team
Gold Package Fashion Week - $1,850 per City
- Showcase up to 15 runway looks.
- Professional and local agency models (or bring your own)
- High-quality runway and detail photography.
- Hair and makeup services & the ability to choose your look.
- 30 complimentary tickets ($1500 potential profit if sold)
- 3 backstage passes & 15 model passes.
- 15% off your next SB Fashion Global appearance.
- SB Fashion Global Magazine cover & four-page editorial spread
- Exclusive backstage interview with SBF News @ show.
- Instagram & TikTok runway + interview edits.
- Full length YouTube runway show & interview edit.
- Priority runway placement (choose your show order)
- Preferred model selection (where available)
- Guaranteed ongoing social media post with brand tagging.
- Free show credit transfer.
- Raw Footage
Platinum Fashion Week Package - $2,200 per City Maximum Exposure
- Showcase up to 25 runway looks.
- Priority access & first pick of professional, volunteer & and agency models with the option to bring your own.
- Prime runway placement (choose your time slot)
- Full creative and personalized direction on hair & makeup. (choose up your hair & make up)
- High-end runway show & backstage b-roll photo & video with access to with raw footage.
- 50 complimentary tickets (potential profit $2500 if sold)
- 5 backstage passes 20 model passes.
- 20% off future SB Fashion Global appearances.
- 2 SB Fashion Global Magazine covers featuring 6-page editorials.
- Feature interview with SBF News and editorial promoting interview.
- Full length Instagram, TikTok, and YouTube edits of your show footage.
- Guaranteed multi-post social coverage throughout the year.
- Featured Designer of the Week designation.
- Free upgrades & show transfers.
- Permanent placement in the SB Fashion Global Celebrity Stylist Designer Recommendations List.
- Early consideration for future city placements and expansions.
- Your brand recommended to media list prior to event.
- Complimentary list of sample makers & factories.
- Complimentary vendor space.
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Multi-City Packages
- Two City Fashion Week Package 10 looks per city (any two fashion week cities) 2100
- Two City Fashion Event Package 10 looks per city (any two fashion event cities) 1050
- Any Four City Package 15 looks per city (select any four fashion week cities) 3250
- Four City Package FW FE 15 looks per city (choose one fashion week city + three fashion event cities) 2500
- Any Six Cities Package 4500
Fashion Event Registration/ Media Packages
Locations outside of NY, Paris, LA, London, Miami
NEW! Stripped Package Fashion Event - $550 per City
- Showcase up to 6 runway looks (must bring your own models)
- Includes 1 designer pass & 6 model passes.
- Photo, video, post shew marketing, hair & mua services, model list.
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Dream Package Fashion Event - $750 per City
- Showcase up to 10 runway looks with professional local and agency models (or bring your own).
- Receive high-quality photos of your show and designs.
- 10 complimentary tickets for optional resale ($500 potential profit if sold)
- Hair & makeup services included.
- 2 backstage passes & 10 model passes
- 10% off your next SBFW appearance.
- Complimentary list of sample makers and factories.
- SB Fashion Global Magazine Feature. (One Page Spread)
- An exclusive interview with SBF News @ show.
- Instagram/ TikTok edit of your runway show & interviews from our media team.
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Premium Package - $1,150 per City
- Showcase up to 15 runway looks.
- Professional and local agency models (or bring your own)
- High-quality runway and detail photography.
- Hair and makeup services & the ability to choose your look.
- 20 complimentary tickets ($1000 potential profit if sold)
- 3 backstage passes & 15 model passes.
- 15% off your next SB Fashion Global appearance.
- SB Fashion Global Magazine cover & four-page editorial spread
- Exclusive backstage interview with SBF News @ show.
- Instagram & TikTok runway + interview edits.
- Full length YouTube runway show & interview edit.
- Priority runway placement (choose your show order)
- Preferred model selection (where available)
- Guaranteed ongoing social media post with brand tagging.
- Free show credit transfer.
- Raw Footage
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Supreme Package - $1,550 per City Maximum Exposure
- Showcase up to 25 runway looks.
- Priority access & first pick of professional, volunteer & and agency models with the option to bring your own.
- Prime runway placement (choose your time slot)
- Full creative and personalized direction on hair & makeup. (choose up your hair & make up)
- High-end runway show & backstage b-roll photo & video with access to with raw footage.
- 30 complimentary tickets (potential profit $1500 if sold)
- 5 backstage passes 20 model passes.
- 20% off future SB Fashion Global appearances.
- 2 SB Fashion Global Magazine covers featuring 6-page editorials.
- Feature interview with SBF News and editorial promoting interview.
- Full length Instagram, TikTok, and YouTube edits of your show footage.
- Guaranteed multi-post social coverage throughout the year.
- Featured Designer of the Week designation.
- Free upgrades & show transfers.
- Permanent placement in the SB Fashion Global Celebrity Stylist Designer Recommendations List.
- Early consideration for future city placements and expansions.
- Your brand recommended to media list prior to event.
- Complimentary list of sample makers & factories.
- Complimentary Vendor Space.
Multi-City Packages
- Two City Fashion Week Package 10 looks per city (any two fashion week cities) 2100
- Two City Fashion Event Package 10 looks per city (any two fashion event cities) 1050
- Any Four City Package 15 looks per city (select any four fashion week cities) 3250
- Four City Package FW FE 15 looks per city (choose one fashion week city + three fashion event cities) 2500
- Any Six Cities Package 4500
Frequently Asked Questions – Designers
-What happens after I register as a designer?
After you register, you will receive a welcome package within 24 hours from our team. This package includes next steps, important timelines, and additional show information.
-Does a deposit guarantee my spot in the show(s)?
Yes. Purchasing a designer spot—whether via deposit or full payment—confirms your placement in the show, as long as spots are available and all participation requirements are met.
-If I place a deposit, when is the remaining balance due?
All remaining balances are due three (3) weeks prior to the event, unless otherwise specified. Designers may request an extension if needed, subject to approval.
-What if I have detailed or longer questions?
For longer or more detailed questions, please submit them using the form below or email us directly at casting@smallboutiquefw.com. Our team will be happy to assist.
-Can I bring my own assistants, team, or models?
Yes. You may bring your own assistants, makeup artists, support staff, and models. Please check with our team for guidance on how we can best accommodate and assist your team.
-Am I able to participate in multiple show locations?
Yes. We offer multi-city packages, and you are welcome to participate in any show or combination of shows that you wish.
-Do I need to prepare anything before the show?
Yes. Bring your collection and any tangible marketing materials you’d like to showcase. You may also distribute business cards, gift bags, or other items to help your brand stand out. Please inform our team in advance.
-What makes SB Fashion Global unique, and how does it help my career?
SB Fashion Global is designed to catapult your brand and elevate your career through professional runway production, award-winning media, and international exposure. We feature participating designers in the same publications as top celebrities and established designers, giving your brand proximity to industry leaders. Our programs provide tangible benefits, ongoing promotion, and access to a global network of stylists, buyers, and fashion professionals. We focus on marketing, content, and visibility so you can concentrate on designing while we handle the rest. Many of our designers have gone on to dress celebrities, appear on Project Runway, and grow their businesses. With SB Fashion Global, your brand reaches an international audience and gains ongoing exposure beyond a single show.
You create it, and we take it around the world.
Terms & Conditions
- Are you placing a deposit? Please note: Final payments or registration balances are due three weeks prior to the event.
- All payments and reservations are non-refundable under any circumstance. However, payments will be converted into credit, which can be applied to any future show or event.
- Participant Agreement: Once you register your brand, our team will send over your SB Global participation agreement to complete your registration.
- Alert: Please do not fill out this form unless you are looking to confirm your brand today & reserve your space. If you would like to submit an application to make your reservation at a later date, please click here.