Fashion Week Event Dates

• March 21st: San Francisco Season 2 Sold Out
•  April 11th: Philadelphia Season 8 Sold Out
•  April 25th: Washington, D.C. Season 3 Sold Out
• May 2nd: Boston Season 2 Sold Out
•  May 16th: Phoenix Season 3 
•   May 23rd: Denver Season 6
• June 6th: NYC Tri-State Show
•  June 13th: Houston Season 6
• June 20th: Dallas Season 3
•  June 27th: NYC Summer Pop-Up Shop
•   July 11th: Atlanta Season 9
•   July 18th: Indianapolis
•  August 8th: Detroit Season 2
• August 15th: Toronto
• August 22nd: Baltimore
•  November 7th: Richmond, VA Season 3
• November 28th: Small Biz Sat Market
•  December 12th: Holiday March​​​​​

Fashion Week Registration/ Media Packages
NY, Paris, LA, London, Miami

NEW Stripped Package: Marketplace Entry 850 per City

• Up to 8 Runway Looks (Must bring your own models).
• Includes: 1 Designer Pass & 8 Model Passes.
• The Focus: A lean, streamlined runway option for independent brands wanting to showcase their collection to a live audience with minimal overhead. This package is also ideal for designers who prefer to bring their own creative team.
• Optional Add-On: Add a dedicated vendor table to your package at an exclusive designer discount for direct-to-consumer sales.
• Exclusions: In-house photo/video, post-show marketing, hair & makeup services, model list. (Add-ons available for Hair & Makeup, and Media passes)
• Industry Networking: Direct access to connect with other emerging brands, media personnel, and fashion industry insiders throughout the event.

• Up to 12 Runway Looks on the runway.
• Social Media Boost & Support: Direct amplification to our community of nearly 30K followers. We actively follow your brand, like, comment, and remix your posts, and feature you in our stories to keep your brand in high circulation and consistently visible online.
• Optional Add-On: Add a dedicated vendor table to your package at an exclusive designer discount for direct-to-consumer sales.
• Curated Audience Access: 15 complimentary tickets for client distribution or resale ($750+ potential direct profit).
• In-House Media Coverage: High-definition photo & video coverage of your full showcase.
• Creative Media & Press: Instagram & TikTok edits of your runway show and live interviews.
• Global Network Reach: A featured 1-page spread in the SB Fashion Global Magazine, introducing your brand to our recurring buyer network.
• Full Support Assets: Hair & makeup services, 2 backstage passes, 12 model passes, a complete model list, and a complimentary list of sample makers and factories.
• Industry Networking: Direct access to connect with other emerging brands, media personnel, and fashion industry insiders throughout the event.

The Gold Package: Network Growth & Full-Service Assistance 1,850 per City

• Up to 20 Runway Looks featuring available models (or bring your own).
• Assigned Backstage Support Team (Optional/If Needed): You will be assigned a backstage crew to help you steam, dress, and line up models so you don't have to bring extra assistants or do it all yourself.
• Remote Showcase Option: Can't travel to the city? Ship us your collection, and our professional team will completely style, dress, and produce your runway show for you.
• Dedicated Brand Content Creator: A media intern assigned exclusively to your brand backstage. They will capture behind-the-scenes mobile footage, model prep, and close-up details so you can focus entirely on your collection without worrying about capturing content.
• Social Media Boost & Support: Direct amplification to our community of nearly 30K followers. We actively follow your brand, like, comment, and remix your posts, and feature you in our stories to keep your brand in high circulation and consistently visible online.
• Optional Add-On: Add a dedicated vendor table to your package at an exclusive designer discount for direct-to-consumer sales.
• Targeted Audience Growth: 30 complimentary tickets for VIP guests, clients, and boutique owners ($1,500+ potential direct profit).
• Network Integration: Guaranteed, ongoing social media brand tagging to keep your collection visible across our worldwide network long after the event.
• Complete Media Assets: High-definition photo & video of your runway show, plus access to your files.
• Exclusive backstage interview with SBF News at the show.
• Instagram & TikTok edits + full-length YouTube runway show and interview edits.
• Print & Digital Placement: An SB Fashion Global Magazine cover feature and a 4-page editorial spread.
• Show Perks: Priority runway placement (choose your show order) and preferred model selection.
• Hair and makeup services with the ability to choose your specific look.
• 3 backstage passes & 15 model passes.
• 15% off your next SB Fashion Global appearance, plus free show credit transfers.
• Industry Networking: Direct access to connect with other emerging brands, media personnel, and fashion industry insiders throughout the event.

The Platinum Package: Maximum Global Exposure & Sales Placement 2,200 per City (Maximum Exposure)

• Up to 25 Runway Looks with first pick of available models (or bring your own).
• Exclusive Platinum Perk: Complimentary vendor table automatically included at no additional cost—allowing you to sell directly to the retail floor.
• Assigned Backstage Support Team (Optional/If Needed): You will be assigned a full backstage crew to handle dressing, steaming, and lineup logistics.
• Remote Showcase Option: Send us your collection, and our professional crew will completely manage the styling and presentation of your runway show if you are unable to attend.
• Dedicated Brand Content Creator: A media intern assigned exclusively to your brand backstage to capture behind-the-scenes mobile footage, model prep, and close-up details.
• Social Media Boost & Support: Direct amplification to our community of nearly 30K followers. We actively follow your brand, like, comment, and remix your posts, and feature you in our stories to keep your brand in high circulation and consistently visible online.
• Active Brand Alignment: Your collection is added to our Celebrity Stylist Designer Recommendations List and pitched directly to our curated media list prior to the event.
• Targeted Audience Growth: 50 complimentary tickets to maximize your reach and direct ROI ($2,500+ potential direct profit).
• Year-Round Global Promotion: Ongoing multi-post social coverage throughout the year and a "Featured Designer of the Week" designation.
• Complete Media & Press Coverage:
• Two SB Fashion Global Magazine covers featuring a 6-page editorial spread.
• Featured interview with SBF News and a dedicated promotional editorial write-up.
• High-definition runway show and backstage b-roll photo & video.
• Full-length Instagram, TikTok, and YouTube edits of your footage.
• Event Logistics: Prime runway placement (choose your time slot) and creative direction on your choice of hair & makeup.
• 5 backstage passes & 20 model passes.
• Complimentary list of sample makers & factories.
• Perks: 20% off future SB Fashion Global appearances, free upgrades, show transfers, and early priority consideration for future city placements and expansions.
• Industry Networking: Direct access to connect with other emerging brands, media personnel, and fashion industry insiders throughout the event.

• Two-City Fashion Week Package: Showcase 10 looks per city (any two Fashion Week cities) — $2,100
• Two-City Fashion Event Package: Showcase 10 looks per city (any two Fashion Event cities) — $1,050
• Any Four-City Package: Showcase 15 looks per city (select any four Fashion Week cities) — $3,250
• Four-City Package (FW + FE): Showcase 15 looks per city (choose one Fashion Week city + three Fashion Event cities) — $2,500
• Any Six-Cities Package: Take your brand on tour across our global network — $4,500

Fashion Event Registration/ Media Packages
Locations outside of NY, Paris, LA, London, Miami

NEW Stripped Package: Marketplace Entry 550 per City

• Up to 8 Runway Looks (Must bring your own models).
• Includes: 1 Designer Pass & 8 Model Passes.
• The Focus: A lean, streamlined runway option for independent brands wanting to showcase their collection to a live audience with minimal overhead. This package is also ideal for designers who prefer to bring their own creative team.
• Optional Add-On: Add a dedicated vendor table to your package at an exclusive designer discount for direct-to-consumer sales.
• Exclusions: In-house photo/video, post-show marketing, hair & makeup services, model list. (Add-ons available for Hair & Makeup, and Media passes)
• Industry Networking: Direct access to connect with other emerging brands, media personnel, and fashion industry insiders throughout the event.

• Up to 12 Runway Looks on the runway.
• Social Media Boost & Support: Direct amplification to our community of nearly 30K followers. We actively follow your brand, like, comment, and remix your posts, and feature you in our stories to keep your brand in high circulation and consistently visible online.
• Optional Add-On: Add a dedicated vendor table to your package at an exclusive designer discount for direct-to-consumer sales.
• Curated Audience Access: 15 complimentary tickets for client distribution or resale ($750+ potential direct profit).
• In-House Media Coverage: High-definition photo & video coverage of your full showcase.
• Creative Media & Press: Instagram & TikTok edits of your runway show and live interviews.
• Global Network Reach: A featured 1-page spread in the SB Fashion Global Magazine, introducing your brand to our recurring buyer network.
• Full Support Assets: Hair & makeup services, 2 backstage passes, 12 model passes, a complete model list, and a complimentary list of sample makers and factories.
• Industry Networking: Direct access to connect with other emerging brands, media personnel, and fashion industry insiders throughout the event.

The Premium Package: Network Growth & Full-Service Assistance 1,250 per City

• Up to 20 Runway Looks featuring available models (or bring your own).
• Assigned Backstage Support Team (Optional/If Needed): You will be assigned a backstage crew to help you steam, dress, and line up models so you don't have to bring extra assistants or do it all yourself.
• Remote Showcase Option: Can't travel to the city? Ship us your collection, and our professional team will completely style, dress, and produce your runway show for you.
• Dedicated Brand Content Creator: A media intern assigned exclusively to your brand backstage. They will capture behind-the-scenes mobile footage, model prep, and close-up details so you can focus entirely on your collection without worrying about capturing content.
• Social Media Boost & Support: Direct amplification to our community of nearly 30K followers. We actively follow your brand, like, comment, and remix your posts, and feature you in our stories to keep your brand in high circulation and consistently visible online.
• Optional Add-On: Add a dedicated vendor table to your package at an exclusive designer discount for direct-to-consumer sales.
• Targeted Audience Growth: 30 complimentary tickets for VIP guests, clients, and boutique owners ($1,500+ potential direct profit).
• Network Integration: Guaranteed, ongoing social media brand tagging to keep your collection visible across our worldwide network long after the event.
• Complete Media Assets: High-definition photo & video of your runway show, plus access to your files.
• Exclusive backstage interview with SBF News at the show.
• Instagram & TikTok edits + full-length YouTube runway show and interview edits.
• Print & Digital Placement: An SB Fashion Global Magazine cover feature and a 4-page editorial spread.
• Show Perks: Priority runway placement (choose your show order) and preferred model selection.
• Hair and makeup services with the ability to choose your specific look.
• 3 backstage passes & 15 model passes.
• 15% off your next SB Fashion Global appearance, plus free show credit transfers.
• Industry Networking: Direct access to connect with other emerging brands, media personnel, and fashion industry insiders throughout the event.

The Supreme Package: Maximum Global Exposure & Sales Placement 1,550 per City (Maximum Exposure)

• Up to 25 Runway Looks with first pick of available models (or bring your own).
• Exclusive Platinum Perk: Complimentary vendor table automatically included at no additional cost—allowing you to sell directly to the retail floor.
• Assigned Backstage Support Team (Optional/If Needed): You will be assigned a full backstage crew to handle dressing, steaming, and lineup logistics.
• Remote Showcase Option: Send us your collection, and our professional crew will completely manage the styling and presentation of your runway show if you are unable to attend.
• Dedicated Brand Content Creator: A media intern assigned exclusively to your brand backstage to capture behind-the-scenes mobile footage, model prep, and close-up details.
• Social Media Boost & Support: Direct amplification to our community of nearly 30K followers. We actively follow your brand, like, comment, and remix your posts, and feature you in our stories to keep your brand in high circulation and consistently visible online.
• Active Brand Alignment: Your collection is added to our Celebrity Stylist Designer Recommendations List and pitched directly to our curated media list prior to the event.
• Targeted Audience Growth: 50 complimentary tickets to maximize your reach and direct ROI ($2,500+ potential direct profit).
• Year-Round Global Promotion: Ongoing multi-post social coverage throughout the year and a "Featured Designer of the Week" designation.
• Complete Media & Press Coverage:
• Two SB Fashion Global Magazine covers featuring a 6-page editorial spread.
• Featured interview with SBF News and a dedicated promotional editorial write-up.
• High-definition runway show and backstage b-roll photo & video.
• Full-length Instagram, TikTok, and YouTube edits of your footage.
• Event Logistics: Prime runway placement (choose your time slot) and creative direction on your choice of hair & makeup.
• 5 backstage passes & 20 model passes.
• Complimentary list of sample makers & factories.
• Perks: 20% off future SB Fashion Global appearances, free upgrades, show transfers, and early priority consideration for future city placements and expansions.
• Industry Networking: Direct access to connect with other emerging brands, media personnel, and fashion industry insiders throughout the event.

• Two-City Fashion Week Package: Showcase 10 looks per city (any two Fashion Week cities) — $2,100
• Two-City Fashion Event Package: Showcase 10 looks per city (any two Fashion Event cities) — $1,050
• Any Four-City Package: Showcase 15 looks per city (select any four Fashion Week cities) — $3,250
• Four-City Package (FW + FE): Showcase 15 looks per city (choose one Fashion Week city + three Fashion Event cities) — $2,500
• Any Six-Cities Package: Take your brand on tour across our global network — $4,500

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Frequently Asked Questions:

-What happens after I register as a designer?

After you register, you will receive a welcome package within 24 hours from our team. This package includes next steps, important timelines, and additional show information.

-Does a deposit guarantee my spot in the show(s)?

Yes. Purchasing a designer spot—whether via deposit or full payment—confirms your placement in the show, as long as spots are available and all participation requirements are met.

-If I place a deposit, when is the remaining balance due?

All remaining balances are due three (3) weeks prior to the event, unless otherwise specified. Designers may request an extension if needed, subject to approval.

-What if I have detailed or longer questions?

For longer or more detailed questions, please submit them using the form below or email us directly at casting@smallboutiquefw.com. Our team will be happy to assist.

-Can I bring my own assistants, team, or models?

Yes. You may bring your own assistants, makeup artists, support staff, and models. Please check with our team for guidance on how we can best accommodate and assist your team.

-Am I able to participate in multiple show locations?

Yes. We offer multi-city packages, and you are welcome to participate in any show or combination of shows that you wish.

-Do I need to prepare anything before the show?

Yes. Bring your collection and any tangible marketing materials you’d like to showcase. You may also distribute business cards, gift bags, or other items to help your brand stand out. Please inform our team in advance.

-What makes SB Fashion Global unique, and how does it help my career?

SB Fashion Global is designed to catapult your brand and elevate your career through professional runway production, award-winning media, and international exposure. We feature participating designers in the same publications as top celebrities and established designers, giving your brand proximity to industry leaders. Our programs provide tangible benefits, ongoing promotion, and access to a global network of stylists, buyers, and fashion professionals. We focus on marketing, content, and visibility so you can concentrate on designing while we handle the rest. Many of our designers have gone on to dress celebrities, appear on Project Runway, and grow their businesses. With SB Fashion Global, your brand reaches an international audience and gains ongoing exposure beyond a single show.

You create it, and we take it around the world.
 

Terms & Conditions

• Are you placing a deposit? Please note: Final payments or registration balances are due three weeks prior to the event.
• All payments and reservations are non-refundable under any circumstance. However, payments will be converted into credit, which can be applied to any future show or event.
• Participant Agreement: Once you register your brand, our team will send over your SB Global participation agreement to complete your registration.

1. Alert: Please do not fill out this form unless you are looking to confirm your brand today & reserve your space. If you would like to submit an application to make your reservation at a later date, please click here.